Video and TV reach
NZ on Air has their annual survey of NZ viewing habits out. The daily reach for different mediums or channels is:
- You Tube 43%
- Facebook 36%
- TV1 32%
- Instagram 27%
- TikTok 18%
- TV3 17%
- TV2 12%
- Snapchat 9%
- Sky Sport 8%
- Z 5%
- Sky Open 5%
I did not realise how anaemic TV2 now was.
Sources of news are:
- TVNZ 46%
- Stuff 46%
- NZ Herald 35%
- Friends 34%
- Social media from news media 33%
- Newshub 30%
- Social media from friends 29%
- Radio NZ 23%
- Overseas news websites 17%
- NewstalkZB 13%
Will be interesting what happens if social media block news content due to the daft government bill.