The Digi Kiwis

An excellent article at the Sydney Morning Herald about Topham Guerin and their role in Boris Johnson’s election victory. They managed to produce the Love Actually take off in under 24 hours which is impressive, especially as even Hugh Grant commented it had high production values.

Also interesting tactics such as deliberate spelling mistakes or using Comic Sans font purely so morons on Twitter would jump on them and highlight them, this spreading their underlying message virally.