$250 a year for “premium” Herald

The Herald reports:

The New Zealand Herald will next week launch digital subscriptions, showcasing New Zealand’s best journalism and commentary.
NZME will become the first major New Zealand media business to unveil digital subscriptions – costing $5 a week, with a special introductory offer to be announced next week.
While much of the content on nzherald.co.nz will remain free, digital subscribers will access a range of premium content across business, politics, news, sport, lifestyle and entertainment including indepth investigations, exclusive reports, columns and analysis. There will also be more foreign, premium content from a range of internationally renowned mastheads.

Will be interesting to see how this goes. Also whether Stuff gains traffic as a result of this.