Herald paywall coming

The Herald reports:

NZME, owner of the New Zealand Herald, plans to put up a paywall around premium journalism on its website, says chief executive Michael Boggs.

Speaking to investors and analysts today after NZME announced its latest financial results, Boggs said a subscription model for “premium content” would be in the market this year.

The company was focusing on improving premium journalism on nzherald.co.nz and nurturing audiences over the coming months.

User registration would then follow – with “monetisation” the last step in the process.

It will be interesting to see what they regard as premium content!