The Place Desired by Many!!!!
The Herald reports:
Auckland council bureaucrats have spent $500,000 on a new city slogan, which has already been condemned as “outrageous” by some councillors and does not have the support of new mayor Phil Goff.
The city’s proposed new global brand – The Place Desired by Many – was worked on by 115 council staff over two years.
You are effing kidding me.
Last night, Auckland councillor Dick Quax blasted the move as “outrageous raping of the ratepayer” and councillor Chris Fletcher said it was “a complete waste of money”.
Bureaucrats gone mad.