Critic on Treatygate

An exclusive from Critic:

Critic has obtained documents from controversial race campaigner Louis Crimp, setting out a plan for a $2million campaign aiming to make New Zealand a “colourblind” (racially neutral) state. The campaign will be split into two distinct “brands”, known as “Treatygate” and “Colourblind State”.

‘Treatygate” is the “attack brand”, and will involve a series of brief, hard-hitting advertisements designed to incite “anger” in “hothead” voters. Treatygate aims to “expose the 40 year state brainwashing campaign that has distorted the history of Crown-Maori relations”.

Speaking to Critic, John Ansell, the advertising guru behind the campaign, described the planned advertisements for Treatygate as “short sharp little messages with one piece of evidence in each one”, such as that “Maori companies pay 17.5% tax, [while] others pay 28%.”

According to Ansell the primary goal of the Treatygate campaign is to “expose the bias and enrage the public”. “You have to make the public mad… otherwise we’re the passionless people, we won’t rouse ourselves to oppose the politicians unless [the public] have the information.”

The Treatygate campaign is likely to kick off before the end of 2012, dependent on funding.

After the public have been fired up by the Treatygate campaign, “Colourblind State” aims to harness this anger to get 80% or more of the public to vote in favour of a referendum question along the lines of “Should New Zealand be a colourblind state, with no race-based political representation, policies, or funding?”. Ansell intends to submit his referendum question by the end of August, which will give Parliament three months to approve it. After that, Ansell and his fellow campaigners will have one year to gather the more than 300,000 signatures required to trigger a citizens initiated referendum.

I wonder which CIR may gain more signatures – the asset sales one, or this proposed one? I guess the Greens will not be using taxpayer funding to hire staff to colect signatures for this one!

But Labour and the Greens are insisting that a CIR trumps an election mandate. So if this CIR does happen, and gets majority support, will they adopt it as policy?

For Ansell and his supporters, time is of the essence – the Constitutional Advisory Panel, which was set up in 2011 to review NZ’s constitutional arrangements and draft a set of recommendations, is due to report back in September 2013. Ansell believes that the panel is “stacked” in favour of what he describes as “Griever Maori”, and that the panel is likely to recommend that the government “impose a Treaty-based Maorified constitution by 2014”, which would be “the end of NZ as we know it”.

The Treatygate campaign will involve TV and print advertisements, dependent on funding. However, Ansell says: “The NZ media are pretty gutless so they probably won’t run the ads, so we may have to find other ways of getting them to the public – putting them in letterboxes, dropping them from planes, whatever it takes.”

As well as whipping up public sentiment in favour of a colourblind state, Ansell hopes his campaign will “turn people around from the belief that if you say one thing against this rort then you’re a racist. It’s a tough road, because in America you’re a racist if you wear a white hood and want to lynch black people, and in NZ you’re a racist if you want racial equality.”

Funding is the biggest roadblock standing in the way of Ansell’s campaign so far – although he is aiming for a “political party-type budget” of $2 million, several of his donors have bailed out on him, including one “patriot” who had originally pledged $250,000. Despite this setback, Ansell remains hopeful that funding will trickle in over time. “Hopefully we can start with something small and it’ll snowball. I will be putting out my prospectus to as many people I can think of as possible, with deep pockets, who might be prepared to help, and to ordinary people.”

Note John has commented on the articles in the comments below it.