May 11, 2012 12:59pm by David Farrar

Political Polling Forum documents

Great to see so many people attend the inaugural Political Polling Forum on Wednesday, and especially the questions from audience members. There were a number of excellent contributions.

For those who couldn’t make it, but are interested in political polls, a number of documents have been put up on the MRSNZ website. Three which may be of special interest are:

Rob Salmond’s presentation
Murray Campbell’s presentation
The ESOMAR code/guide on opinion polls

The ESOMAR code is 39 pages long (and an excellent resource). One of the challenges going forward is if we can come up with a NZ version which is concise enough to be of practical value to media as well as research companies.